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Contribute Xbox Game Studios

Microsoft entered the home video games console market in 2001 with the Xbox.

The Microsoft Game Studios label was introduced in July 2002 for products developed in-house or as first-party software for the Xbox console. Next to the original development teams, Microsoft also set up or acquired a number of studios, such as Bungie, Carbonated Games, Ensemble, FASA Interactive, Lionhead, Rare, Turn 10, Wingnut Interactive, 343 Industries (2007), Microsoft Game Studios Vancouver (2011), Twisted Pixel Games (2011) and Black Tusk Studios (2012).

Between 2007 and 2009 the company lost or closed four of its development studios:

  • Bungie (became independent again)
  • FASA Interactive (closed)
  • Ensemble Studios (closed)
  • Aces Game Studio (closed)

In June 2011, during the E3 convention, the company announced that it would be «rebranding» the name to Microsoft Studios.

On 5 February 2019, the company rebranded again as Xbox Game Studios.

Как Microsoft Games и Microsoft Game Studios (2000–2011)

До создания специального игрового подразделения Microsoft имела свою собственную группу игр и уже сделала несколько приобретений для разработчиков и разработчиков. Это включало приобретение FASA Interactive в 1999 году для своей серии игр MechWarrior , Access Software в том же году для серии игр для гольфа Links и Aces Game Studio , которая работала над играми Microsoft Flight Simulator . Games Group также заключила долгосрочные соглашения о публикации с такими разработчиками, как Ensemble Studios ( Age of Empires , Age of Mythology ) и Digital Anvil ( Starlancer ). Под управлением Microsoft FASA Interactive была переименована в FASA Studio, а Access Software стала Salt Lake Games Studio.

Microsoft перевела Games Group в совершенно отдельное подразделение под названием Microsoft Games примерно в марте 2000 года вместе с другим объединением связанных с играми проектов внутри Microsoft. Это произошло одновременно с публичным анонсом первой консоли Xbox , в которой Microsoft Games выступила в качестве разработчика и издателя игр для Xbox и Microsoft Windows . Робби Бах , занимавший руководящие должности в развлекательном подразделении Microsoft, был назначен старшим вице-президентом, а Эд Фрайс , член бывшей группы Games Group и способствовавший некоторым ее приобретениям, был назначен вице-президентом нового подразделения. Шейн Ким был генеральным менеджером подразделения. В 2001 году подразделение было переименовано в Microsoft Game Studios (MGS).

FASA Studio и Salt Lake Games Studio остались с Microsoft Games Studios. Digital Anvil и Ensemble Studios были приобретены Microsoft в 2000 и 2001 годах соответственно. Одним из первых крупных приобретений студии после образования подразделения стала Bungie в июне 2000 года, в разгар разработки Halo: Combat Evolved . С приобретением Halo , которую планировалось выпустить на персональных компьютерах, стала издаваемой Microsoft игрой, а также стартовой игрой для Xbox при ее выпуске в 2001 году. Turn 10 Studios была основана в 2001 году для работы над серией Forza. гоночных игр. В сентябре 2002 года Microsoft Games Studios приобрела Rare , которая ранее активно разрабатывала для платформ Nintendo . В 2003 году Microsoft признала, что у лейбла EA Sports гораздо более сильные позиции для разработки спортивных игр для консоли Xbox, и, среди шагов по перестройке, уволила около 78 сотрудников в Microsoft Game Studios, которые разрабатывали спортивные игры собственными силами, и продала Студия Salt Lake Games, в 2004 году переименованная в Indie Games to Take-Two Interactive , стала Indie Built.

Питер Мур был назначен в 2003 году вице-президентом подразделения Microsoft для дома и развлечений, в которое входили MGS, подразделение Xbox и рынок домашнего оборудования Microsoft, подчиняющийся Баху. В дополнение к привлечению крупных издателей, таких как Electronic Arts, к платформе Xbox, Мур попытался продвинуть Xbox в Японии, заручившись поддержкой японских разработчиков при поддержке издательства MGS. К таким играм относятся Phantom Dust и Blinx: The Time Sweeper .

Примерно в 2004 году MGS основала Carbonated Games как внутреннюю студию для разработки казуальных игр для портала веб-игр Microsoft MSN Games , чат-клиента MSN Messenger и платформы Xbox Live . Ким и Фрайс сыграли важную роль в обеспечении издательского соглашения MGS с Lionhead Studios о их игре Fable 2004 года , которая станет первой крупной ролевой игрой на платформе Xbox. Впоследствии, в 2006 году, MGS приобрела Lionhead Studios вместе с собственностью Fable , так как она стремилась обеспечить продолжение Fable для грядущей Xbox 360 . MGS перевела сотрудников Digital Anvil в более крупную студию в 2005 году, после выхода альбома Brute Force 2003 года , и полностью закрыла студию в 2006 году. FASA Studio была закрыта через три с половиной месяца после выпуска в мае 2007 года их последняя игра, Shadowrun .

В 2007 году MGS объявила об открытии европейского офиса в Рединге , Англия, во главе с генеральным менеджером Филом Спенсером . Мур решил покинуть Microsoft в июле 2007 года, чтобы вернуться в район залива Сан-Франциско со своей семьей и снова присоединиться к Electronic Arts. Дон Мэттрик был назначен на замену новым вице-президентом Xbox и Games Business, в которую входила MGS. Позже в 2007 году Bungie с легкостью отделилась от MGS и превратилась в частную независимую компанию, при этом MGS сохранила за собой права на собственность Halo . Bungie продолжила разработку двух дополнительных игр Halo для MGS: Halo 3: ODST (2009) и Halo: Reach (2010). Одновременно MGS основала 343 Industries как внутреннюю студию для разработки будущих игр Halo без Bungie.

В 2008 году MGS распустила Carbonated Games и объявила о создании внутренней студии Xbox Live Productions для разработки «высококачественного цифрового контента» для Xbox Live Arcade .

Microsoft в целом объявила о сокращении до 5000 рабочих мест во всех подразделениях в январе 2009 года из-за замедления продаж персональных компьютеров в результате финансового кризиса конца 2000-х годов . В рамках MGS студия уже планировала распустить Ensemble Studios после завершения Halo Wars в начале 2009 года, в то время как новые увольнения привели к тому, что MSG также распустила Aces Game Studio. Microsoft приобрела BigPark в Ванкувере в мае 2009 года, используя студию для разработки некоторых из первых игр для будущего сенсора Kinect для Xbox 360. Позже в 2009 году Фил Спенсер был назначен корпоративным вице-президентом MGS, чтобы заменить уходящий на пенсию Шейн Ким.

В 2010 году MGS сформировала студию мобильных игр MGS Mobile Gaming , специализирующуюся на разработке игровых и развлекательных мультимедийных материалов для устройств Windows Phone . Он также расширил Rare второй студией в Дигбете, Бирмингем.

Microsoft Studios rebranded to Xbox Game Studios

Over the past few years, the Xbox brand has become more than just a name to describe a console. It’s prevalent on PC and on mobile devices. There are even reports that Microsoft is going to bring Xbox Live and Xbox Achievements to platforms like the Nintendo Switch. It seems that the higher-ups are the company are aware of this shift so they want Microsoft Studios to reflect that. During the Inside Xbox show, Matt Booty said that Microsoft Studios was being rebranded.

Booty, the Corporate Vice President of Xbox Game Studios — formerly Microsoft Studios — said the following to gamers everywhere.

At Xbox, we believe when everyone plays, we all win. It’s why we’re passionate about building a portfolio of games for players across console, PC, and mobile. As we’ve expanded our focus beyond the console, the Xbox brand has also evolved from its original roots. Today, Xbox is our gaming brand across all devices, no matter how or where you want to play, or who you want to play with. In that spirit, I’m pleased to share that we are changing the name of our game development organization from Microsoft Studios to Xbox Game Studios. Xbox Game Studios is made up of thirteen distinct game development teams responsible for beloved franchises like Age of Empires, Forza, Gears of War, Halo, and Minecraft. The teams at 343 Industries, The Coalition, Compulsion Games, The Initiative, inXile Entertainment, Minecraft, Ninja Theory, Obsidian Entertainment, Playground Games, Rare, Turn 10 Studios, Undead Labs, and. Global Publishing. are working hard to deliver incredible exclusives, original intellectual properties, and all-new chapters from your favorite franchises. 2019 is going to be a great year for Xbox gamers everywhere. Exclusive games including Crackdown 3, Gears 5, and Ori and the Will of the Wisps will be available to Xbox Game Pass members on the same day they launch worldwide. We’re also working to deliver big content updates for games like Sea of Thieves, Forza Horizon 4, and Minecraft that players are going to love. We’re also excited to see how the seven new game development studios we added to our team last year maximize their creative potential as part of Xbox Game Studios. As a gaming organization, we have never been in a better position to deliver a diverse line-up of exclusive games for Xbox fans now, and in the future.

It’s great to see that Microsoft is expanding the brand to encompass all of its gaming ambitions. Considering that experiences like Hellblade: Senua’s Sacrifice, The Outer Worlds, and Minecraft are available on other platforms, the name change is also a great promotional tool.

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What do you think about Xbox Game Studios? Is it more in line with the image the company wants to portray? Let us know.

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Microsoft acquiring Bethesda is great news for Xbox fans

This is obviously a great acquisition by Microsoft that will bear long-term results for them. Moreover, it fits perfectly with Microsoft’s strategy where they want to focus on making games more accessible to everyone.

Cases in point: Xbox Game Pass and xCloud. This acquisition makes a huge impact in terms of adding games to the Game Pass service and making them available on handheld devices through xCloud. This undoubtedly puts Microsoft ahead of Sony in terms of game development.

Source: IGN

An interesting issue may arise with this deal. Arkane Studios is a part of ZeniMax Media Inc. Interestingly, Arkane’s upcoming game Deathloop is a timed-exclusive for Sony’s PS5. This acquisition could lead to some issues regarding the game’s exclusivity for Sony. Although, it is also likely that Microsoft will honor Sony’s deal with Arkane.

Reports had suggested that WB Interactive Entertainment was to be a part of Xbox Game Studios. But since AT&T decided not to sell its gaming division, this acquisition by Microsoft is the perfect replacement.

The next-gen Xbox Series X and S pre-orders go live tomorrow, and now the customers have even more incentive to side with Xbox in the ‘console war’.

I love to play games of all kinds. You can usually find me casually teaming up with my squad to play the most random games ever. Oh, and I also manage to write about those sometimes

Console Wars No More

Sony’s Playstation has been able to consistently outsell Microsoft’s Xbox through a combination of hit exclusive franchises and its focus on pure gaming, with Microsoft able to stay competitive with its hit-or-miss innovations, and a decidedly second-tier stable of exclusives. Of course, Nintendo is a third-rail in the game console market that has dominated sales with innovations aimed at casual gamers and its own stable of intellectual property that it’s brilliantly kept fresh for decades. But Sony and Microsoft are aimed at a unique, hardcore console-gaming audience, even if “hardocre gaming” and “console” sounds like an oxy-moron to PC gamers. But Microsoft’s history with Xbox has been a long, but steady march toward bringing a more nimble, PC-like, connected gaming experience to what was normally viewed as an entertainment appliance. The long-game Microsoft is playing hasn’t always gone its way, but now there can be no doubt, Microsoft is building a gaming empire.

Xbox Hits

Original Halo in 2001 (by Bungie) wasn’t the first first-person shooter attempted on a console, but it revolutionized the “feel” of gameplay. All you needed was a LAN and a few original Xboxes to give console-users the same lan-party experience PC gamers had been enjoying for years. Even in its first iteration, Microsoft established its vision of a more connected, PC-like experience for the console.

Then, not long after the 2005 release of Microsoft’s new Internet-ready Xbox 360 and Xbox Live, Halo 2 wasn’t the first first-person shooter to offer online play, but it revolutionized the experience for the console. It refined so much of what we take for granted today with the lobby and global matchmaking that let players quickly jump into a game matched with total strangers or teamed-up with friends over its new Xbox Live service. Microsoft’s Xbox 360 and Live made online gaming more social.

Xbox Misses

Last generation’s reveal ceremony of Xbox One in 2013 saw Microsoft jump the gun on attempting to deliver an always-on multimedia entertainment device. The launch strategy was ill-conceived, attempting to turn a hardcore gaming machine into an online gateway to all things entertainment, with Kinect and loads of TV features clinging like a dog turd to the treads of your shoe. Sony didn’t suffer those problems that year because Sony kept things simple with PS4 and did what it always did, gave hardcore console gamers a set-top-box that plays games.

After much protest, Microsoft walked back many of the missteps that almost destroyed Xbox One before it even launched. Gamers saw the most grievous missteps as anti-consumer practices, like restrictions on trading and used games and the persistent Internet connection in the service of digital rights management rather than gamers. But somewhere buried underneath some of those missteps was a unique vision for the future of gaming that paved the way for Xbox Game Pass.

Traditional Consumer Electronics Vs. Computing

Sony is a hardware manufacturer that’s been making TVs since Microsoft founder Bill Gates was a preschooler. As a conventional consumer electronics company, Sony has a long history of making great TVs and the shiny little boxes that hook up to them, so as long as there’s a market for a shiny little box that plays games — Sony’s there! At its heart, Sony wants to make technology appliances.

Microsoft on the other hand, comes from the “disruption culture” of a modern tech company, it wants to make the software and cloud services that revolutionize those appliances, possibly even rendering them obsolete. The two companies represent very different industries with competing visions for the entertainment device that should be the centerpiece of your family-room, the two industries have been locking horns for decades. Traditional consumer electronics vs. computing has given us everything from prefab HTPCs and Philips CDi to the HD DVD vs. Blu-ray “disc format war”. Xbox Game Studios has been playing the long game as technology and audiences caught up with the company’s vision for always-on, Internet-connected gaming. History may one day look back at PlayStation vs Xbox as a last stand for traditional consumer electronics but today, both Microsoft and Sony are already looking beyond it. This may not be the last generation of a so-called “game console war”, but it’s certainly the last generation Microsoft and Sony are seen as equal competitors.

Imperial Microsoft vs. Sony

Gaming for Microsoft is a side-show that doesn’t even make an appearance as one of its major business segments. According to Investopedia, Microsoft’s value lay in three interconnecting cornerstones: Cloud, Personal Computing and Productivity/Business Processes. Xbox Game Studios is only a small subset of Personal Computing, as well as a likely inhibitor of Business Productivity around the world. Xbox Game Pass lines up nicely with Microsoft’s cloud service, Azure. But Azure has another major gaming platform as a customer in Sony. Last spring it was announced that the two companies are working on a strategic partnership involving Sony processor technology and Microsoft’s cloud. Sony uses Azure for delivery of PlayStation Now gaming and video on-demand services. Microsoft has little incentive to bury Sony.

So, while many console gaming fanboys on both sides see the two as mortal enemies in a life-and-death struggle for their attention, the two have been quietly forging an alliance. Which brings us back to the big news of Xbox Game Studio’s acquisition of ZeniMax.

Microsoft Studios rebranded to Xbox Game Studios

Over the past few years, the Xbox brand has become more than just a name to describe a console. It’s prevalent on PC and on mobile devices. There are even reports that Microsoft is going to bring Xbox Live and Xbox Achievements to platforms like the Nintendo Switch. It seems that the higher-ups are the company are aware of this shift so they want Microsoft Studios to reflect that. During the Inside Xbox show, Matt Booty said that Microsoft Studios was being rebranded.

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Booty, the Corporate Vice President of Xbox Game Studios — formerly Microsoft Studios — said the following to gamers everywhere.

At Xbox, we believe when everyone plays, we all win. It’s why we’re passionate about building a portfolio of games for players across console, PC, and mobile. As we’ve expanded our focus beyond the console, the Xbox brand has also evolved from its original roots. Today, Xbox is our gaming brand across all devices, no matter how or where you want to play, or who you want to play with. In that spirit, I’m pleased to share that we are changing the name of our game development organization from Microsoft Studios to Xbox Game Studios. Xbox Game Studios is made up of thirteen distinct game development teams responsible for beloved franchises like Age of Empires, Forza, Gears of War, Halo, and Minecraft. The teams at 343 Industries, The Coalition, Compulsion Games, The Initiative, inXile Entertainment, Minecraft, Ninja Theory, Obsidian Entertainment, Playground Games, Rare, Turn 10 Studios, Undead Labs, and. Global Publishing. are working hard to deliver incredible exclusives, original intellectual properties, and all-new chapters from your favorite franchises. 2019 is going to be a great year for Xbox gamers everywhere. Exclusive games including Crackdown 3, Gears 5, and Ori and the Will of the Wisps will be available to Xbox Game Pass members on the same day they launch worldwide. We’re also working to deliver big content updates for games like Sea of Thieves, Forza Horizon 4, and Minecraft that players are going to love. We’re also excited to see how the seven new game development studios we added to our team last year maximize their creative potential as part of Xbox Game Studios. As a gaming organization, we have never been in a better position to deliver a diverse line-up of exclusive games for Xbox fans now, and in the future.

It’s great to see that Microsoft is expanding the brand to encompass all of its gaming ambitions. Considering that experiences like Hellblade: Senua’s Sacrifice, The Outer Worlds, and Minecraft are available on other platforms, the name change is also a great promotional tool.

What do you think about Xbox Game Studios? Is it more in line with the image the company wants to portray? Let us know.

We may earn a commission for purchases using our links. Learn more.

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Full Throttle: Remastered(2020)
Grim Fandango: Remastered(2020)
Day of the Tentacle: Remastered(2020)
Age of Empires III: Definitive Edition(2020)
Halo 3: ODST(2020)
Minecraft Dungeons: Creeping Winter(2020)
Tell Me Why(2020)
Battletoads(2020)
Microsoft Flight Simulator(2020)
Grounded(2020)
Gears 5: Operation 4 Bundle(2020)
Halo 3(2020)
Minecraft Dungeons: Jungle Awakens(2020)
Bard’s Tale, The(2020)
Minecraft Dungeons: Hero Edition(2020)
Minecraft Dungeons(2020)
Gears 5: Carmine Bundle(2020)
Halo 2: Anniversary(2020)
Gears Tactics(2020)
Gears 5: Operation 3 — Gridiron Bundle(2020)
Bleeding Edge(2020)
State of Decay 2: Juggernaut Edition(2020)
Ori and the Will of the Wisps(2020)
Halo: Combat Evolved Anniversary(2020)
Wasteland: Remastered(2020)
Gears 5: Operation 1 Bundle(2020)
Gears 5: Operation Free-For-All Bundle(2019)
Halo: The Master Chief Collection — Halo: Reach(2019)
Halo: The Master Chief Collection(2019)
Halo: Reach(2019)
Age of Empires II: Definitive Edition(2019)
Age of Empires II: Definitive Edition — Enhanced Graphics Pack(2019)
Gears 5: Terminator Dark Fate — Character Pack(2019)
Gears 5: Terminator Dark Fate — Grace & Rev-9 Character Pack(2019)
Halo 5: Guardians — Power Up REQ Pack(2019)
Gears 5(2019)
Gears 5: 5,000 Iron + 1,000 Bonus Iron(2019)
Gears 5: 500 Iron(2019)
Gears 5: 1,000 Iron(2019)
Gears 5: 10,000 Iron + 2,500 Bonus Iron(2019)
Gears 5: AAPE Pack(2019)
Gears 5: 2,000 Iron + 250 Bonus Iron(2019)
Gears 5 (Ultimate Edition)(2019)
Gears 5: Ultra-HD Texture Pack(2019)
Gears POP!(2019)
Crackdown 3(2019)
Minecraft: Tim Burton’s The Nightmare Before Christmas(2018)
Sunset Overdrive(2018)
Minecraft: From the Shadows Skin Pack(2018)
Forza Horizon 4(2018)

Currently viewing the 50 most recent games. Click here to view the complete list.

Как Microsoft Games и Microsoft Game Studios (2000–2011)

До создания специального игрового подразделения Microsoft имела свою собственную группу игр и уже сделала несколько приобретений для разработчиков и разработчиков. Это включало приобретение FASA Interactive в 1999 году для своей серии игр MechWarrior , Access Software в том же году для серии игр для гольфа Links и Aces Game Studio , которая работала над играми Microsoft Flight Simulator . Games Group также заключила долгосрочные соглашения о публикации с такими разработчиками, как Ensemble Studios ( Age of Empires , Age of Mythology ) и Digital Anvil ( Starlancer ). Под управлением Microsoft FASA Interactive была переименована в FASA Studio, а Access Software стала Salt Lake Games Studio.

Microsoft перевела Games Group в совершенно отдельное подразделение под названием Microsoft Games примерно в марте 2000 года вместе с другим объединением связанных с играми проектов внутри Microsoft. Это произошло одновременно с публичным анонсом первой консоли Xbox , в которой Microsoft Games выступила в качестве разработчика и издателя игр для Xbox и Microsoft Windows . Робби Бах , занимавший руководящие должности в развлекательном подразделении Microsoft, был назначен старшим вице-президентом, а Эд Фрайс , член бывшей группы Games Group и способствовавший некоторым ее приобретениям, был назначен вице-президентом нового подразделения. Шейн Ким был генеральным менеджером подразделения. В 2001 году подразделение было переименовано в Microsoft Game Studios (MGS).

FASA Studio и Salt Lake Games Studio остались с Microsoft Games Studios. Digital Anvil и Ensemble Studios были приобретены Microsoft в 2000 и 2001 годах соответственно. Одним из первых крупных приобретений студии после образования подразделения стала Bungie в июне 2000 года, в разгар разработки Halo: Combat Evolved . С приобретением Halo , которую планировалось выпустить на персональных компьютерах, стала издаваемой Microsoft игрой, а также стартовой игрой для Xbox при ее выпуске в 2001 году. Turn 10 Studios была основана в 2001 году для работы над серией Forza. гоночных игр. В сентябре 2002 года Microsoft Games Studios приобрела Rare , которая ранее активно разрабатывала для платформ Nintendo . В 2003 году Microsoft признала, что у лейбла EA Sports гораздо более сильные позиции для разработки спортивных игр для консоли Xbox, и, среди шагов по перестройке, уволила около 78 сотрудников в Microsoft Game Studios, которые разрабатывали спортивные игры собственными силами, и продала Студия Salt Lake Games, в 2004 году переименованная в Indie Games to Take-Two Interactive , стала Indie Built.

Питер Мур был назначен в 2003 году вице-президентом подразделения Microsoft для дома и развлечений, в которое входили MGS, подразделение Xbox и рынок домашнего оборудования Microsoft, подчиняющийся Баху. В дополнение к привлечению крупных издателей, таких как Electronic Arts, к платформе Xbox, Мур попытался продвинуть Xbox в Японии, заручившись поддержкой японских разработчиков при поддержке издательства MGS. К таким играм относятся Phantom Dust и Blinx: The Time Sweeper .

Примерно в 2004 году MGS основала Carbonated Games как внутреннюю студию для разработки казуальных игр для портала веб-игр Microsoft MSN Games , чат-клиента MSN Messenger и платформы Xbox Live . Ким и Фрайс сыграли важную роль в обеспечении издательского соглашения MGS с Lionhead Studios о их игре Fable 2004 года , которая станет первой крупной ролевой игрой на платформе Xbox. Впоследствии, в 2006 году, MGS приобрела Lionhead Studios вместе с собственностью Fable , так как она стремилась обеспечить продолжение Fable для грядущей Xbox 360 . MGS перевела сотрудников Digital Anvil в более крупную студию в 2005 году, после выхода альбома Brute Force 2003 года , и полностью закрыла студию в 2006 году. FASA Studio была закрыта через три с половиной месяца после выпуска в мае 2007 года их последняя игра, Shadowrun .

В 2007 году MGS объявила об открытии европейского офиса в Рединге , Англия, во главе с генеральным менеджером Филом Спенсером . Мур решил покинуть Microsoft в июле 2007 года, чтобы вернуться в район залива Сан-Франциско со своей семьей и снова присоединиться к Electronic Arts. Дон Мэттрик был назначен на замену новым вице-президентом Xbox и Games Business, в которую входила MGS. Позже в 2007 году Bungie с легкостью отделилась от MGS и превратилась в частную независимую компанию, при этом MGS сохранила за собой права на собственность Halo . Bungie продолжила разработку двух дополнительных игр Halo для MGS: Halo 3: ODST (2009) и Halo: Reach (2010). Одновременно MGS основала 343 Industries как внутреннюю студию для разработки будущих игр Halo без Bungie.

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В 2008 году MGS распустила Carbonated Games и объявила о создании внутренней студии Xbox Live Productions для разработки «высококачественного цифрового контента» для Xbox Live Arcade .

Microsoft в целом объявила о сокращении до 5000 рабочих мест во всех подразделениях в январе 2009 года из-за замедления продаж персональных компьютеров в результате финансового кризиса конца 2000-х годов . В рамках MGS студия уже планировала распустить Ensemble Studios после завершения Halo Wars в начале 2009 года, в то время как новые увольнения привели к тому, что MSG также распустила Aces Game Studio. Microsoft приобрела BigPark в Ванкувере в мае 2009 года, используя студию для разработки некоторых из первых игр для будущего сенсора Kinect для Xbox 360. Позже в 2009 году Фил Спенсер был назначен корпоративным вице-президентом MGS, чтобы заменить уходящий на пенсию Шейн Ким.

В 2010 году MGS сформировала студию мобильных игр MGS Mobile Gaming , специализирующуюся на разработке игровых и развлекательных мультимедийных материалов для устройств Windows Phone . Он также расширил Rare второй студией в Дигбете, Бирмингем.

Microsoft acquiring Bethesda is great news for Xbox fans

This is obviously a great acquisition by Microsoft that will bear long-term results for them. Moreover, it fits perfectly with Microsoft’s strategy where they want to focus on making games more accessible to everyone.

Cases in point: Xbox Game Pass and xCloud. This acquisition makes a huge impact in terms of adding games to the Game Pass service and making them available on handheld devices through xCloud. This undoubtedly puts Microsoft ahead of Sony in terms of game development.

Source: IGN

An interesting issue may arise with this deal. Arkane Studios is a part of ZeniMax Media Inc. Interestingly, Arkane’s upcoming game Deathloop is a timed-exclusive for Sony’s PS5. This acquisition could lead to some issues regarding the game’s exclusivity for Sony. Although, it is also likely that Microsoft will honor Sony’s deal with Arkane.

Reports had suggested that WB Interactive Entertainment was to be a part of Xbox Game Studios. But since AT&T decided not to sell its gaming division, this acquisition by Microsoft is the perfect replacement.

The next-gen Xbox Series X and S pre-orders go live tomorrow, and now the customers have even more incentive to side with Xbox in the ‘console war’.

I love to play games of all kinds. You can usually find me casually teaming up with my squad to play the most random games ever. Oh, and I also manage to write about those sometimes

Microsoft Takes Over Gaming

It’s no surprise that the holy grail for tech companies in 2020 is the recurring revenue model. Everyone wants to be the Netflix of their respective industry and it looks like Xbox Game Pass will be the closest thing to the Netflix of gaming on the planet. The big winner of the deal for ZeniMax will be Game Pass, just imagine the library of games that Game Pass will hold. Xbox Game Studios chief Phil Spencer even said about the purchase of ZeniMax:

“. Microsoft’s intent (is) to bring Bethesda’s future games into Xbox Game Pass the same day they launch on Xbox or PC, like Starfield, the highly anticipated, new space epic currently in development by Bethesda Game Studios.»

But, the biggest question on everyone’s mind upon hearing about the Xbox/ZeniMax deal is…Will Xbox make Elder Scrolls 6 into an Xbox/Game Pass exclusive?

My humble opinion is no, because to do so would be a regression of the forward-thinking vision Microsoft has had for gaming since it developed Xbox. If Sony had scored Bethesda, it might be a different story. Sony wants to sell shiny boxes that attach to your TV so you can play Spider-man games or stream its Spider-Man movies, while Microsoft is building a streaming/cloud gaming empire. Xbox Game Studios makes no bones about it, it really wants to sell Game Pass subscriptions, the hardware is incidental.

Xbox boss, Phil Spencer’s recent messaging remains consistent with last summer’s blog post on overall strategy for Xbox:

«As a player you are the center of our strategy… Our device is not the center of our strategy, our game is not the center of the strategy. We want to enable you to play the games you want to play, with the friends you want to play with, on any device. On TV, the Xbox console is going to be the best way to play console games.»

Spencer has made it clear that Xbox Game Studios will honor Bethesda’s prior commitments to upcoming timed exclusive titles for PlayStation, including Deathloop and Ghostwire: Tokyo. But on future titles from Bethesda (like. Elder Scrolls 6!) coming to PlayStation, Spencer only gave a non-committal response to Bloomberg in an interview after the big announcement:

Future games, like Starfield, will be available for Xbox, PC and Microsoft’s Game Pass. “We’ll take other consoles on a case-by-case basis,” — Phil Spencer to Bloomberg.

So, it looks like future Bethesda titles will be available to download on PC, and since other Microsoft games are already available through Steam, things aren’t likely to change much for PC gamers, many of whom already play games on Microsoft’s biggest platform, Windows 10. But things don’t look as clear for PS5, the PlayStation faithful can only wait for their favorite Bethesda game’s “case by case basis” to come up.

What Microsoft Owns, Sony Cannot Get

One of the more alarming rumors for those who already ordered a PS5, dreaming of one day playing Elder Scrolls 6 or Fallout New Vegas 2, is an out-of-context fragment of a quote from one of Bethesda’s original founders, Christopher Weaver. “What Microsoft owns, Sony cannot get.”

The quote began circulating soon after the deal was announced, part of an Inverse interview with Weaver who founded Bethesda back in 1986. Although Weaver left the company in 2002, he still owns shares. When taken in proper context, Weaver wasn’t talking specifically about platform exclusivity for any particular game, but rather the overall strategy behind acquiring top game developers and the talent pool it brings to the buyer while depriving the competition. The full quote from Weaver looks a little less foreboding for a PS5 Elder Scrolls 6 release:

“There are only a limited number of proven creators of AAA. What Microsoft owns, Sony cannot get.” — Christopher Weaver, Bethesda Founder 1986

If Bethesda is expected to achieve independent profitability under Microsoft, PS5 game sales are likely a huge revenue source for the company, even if they make PS5 users wait a year before launching in a timed exclusive arrangement with Game Pass and Xbox. It doesn’t look like Microsoft bought Zenimax to make a lot of changes to its business. Phil Spencer made this clear in the announcement, saying:

“Our plan is to leave it alone. ZeniMax has an amazing track record of building great games,” — Phil Spencer

Hands-off autonomy is a more modern approach to acquisitions than the slash and burn hostile takeovers of the Gordon Gekko era. It’s proved successful in creative markets where company culture can make or break that creative spark. Audioholics have seen this in the audio-empire-in-the-making, Sound United. The audio conglomerate has been known to acquire smaller cottage hi-fi brands, granting them a certain amount of autonomy with minimal interference. Although, it’s probably also true that large companies nearly always state a “hands off” intention after acquiring a smaller company, just before they start imposing new policies and deep-shuffling the org chart.

On the exclusivity question, all we can really do now is just wait and see what happens on a case-by-case basis, as Microsoft’s strategy to takeover gaming has caught the notice of the industry. But one thing’s for sure, PlayStation fans will think twice about haranguing the Xbox faithful about their notoriously poor selection of exclusive titles, because karma just ran over their dogma.

See also:

  • What Sony PlayStation 4 Brings to Your Home Theater System
  • Xbox One X: Consoles Hit the Downside of the Innovation Curve
  • AMD Fuels Nightmares of Intel & Nvidia
About the author:

Wayde is a tech-writer and content marketing consultant in Canada s tech hub Waterloo, Ontario and Editorialist for Audioholics.com. He’s a big hockey fan as you’d expect from a Canadian. Wayde is also US Army veteran, but his favorite title is just «Dad».

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